TORONTO -- For the third consecutive year, the CFL is launching a league-wide campaign to help tackle women’s cancers by playing special “CFL PINK” games over a two-week period in October.
“This is an important issue for our players, our teams and our fans,” said CFL Commissioner Mark Cohon. “Together, it is our goal to reduce the risk of women’s cancers by raising awareness and money for this important cause that touches us all.”
Each team will host a special CFL Pink home game during a two-week period from October 18 to October 26 in which they will partner with a local women’s cancer charity to raise funds and awareness.
During those games, players and coaches will adorn CFL Pink branded apparel and accessories.
Reebok is providing CFL players with pink gloves, wrist bands and other items. Players will also wear a special decal on their helmets. CFL officials will use pink whistles, and coaches and other team personnel will wear sideline gear adorned with pink.
Fans will be able to buy special CFL Pink merchandise at CFL Pink games and at selected retail outlets, with a portion of the proceeds earmarked for cancer charities.
During the month of October, we encourage CFL fans to visit CFL.ca/PINK to learn about our teams’ initiatives in support of helping tackling women’s cancers. In partnership with TSN, CFL.ca will also feature stories on some of our players whose lives have been affected by women’s cancers and their mission to help raise awareness.
Fans will have the opportunity to bid on limited edition Pink items by visiting the CFL Auction page (auctions.cfl.ca) with proceeds going to women’s cancer charities.
Here is the schedule for the weekend:
Fri Oct 18, 9:00pm ET Calgary @ Edmonton
Sat Oct 19, 3:30pm ET Toronto @ Winnipeg
Sat Oct 19, 7:00pm ET BC @ Saskatchewan
Sun Oct 20, 1:00pm ET Hamilton @ Montreal
Thu Oct 24, 7:30pm ET Winnipeg @ Toronto
Fri Oct 25, 10:00pm ET Edmonton @ BC
Sat Oct 26, 1:00pm ET Montreal @ Hamilton
Sat Oct 26, 7:00pm ET Saskatchewan @ Calgary