New Era’s #CrownTheChamps contest is offering fans a unique opportunity to be at field level if their team wins the 107th Grey Cup in Calgary!
By entering, fans put their name in to become their team’s rep to literally crown the champs — handing out championship hats during post-Grey Cup celebrations on the field — if their team wins it all on November 24th.
The two finalists whose teams make it to Calgary will win:
Your fortunes as a winner are directly tied to those of your team; a non-playoff team’s winner will still take home an official t-shirt and New Era hat, while each playoff team’s winner will earn an additional knit hat and team phone accessory.
Of course, this will give winners extra incentive to cheer on their team as we enter the stretch run!